About this program
The Alyce All-Stars program exists to highlight Alyce Customers and Friends who have mastered the art of “personal experience.”
An All-Star prioritizes Building Rapport, Earning Trust, and Generating Loyalty over making someone feel like just another face in the crowd.
All-Stars challenge the status quo and – while they’re not officially Alyce employees – we consider them an extension of our team. They find creative ways to infuse our core values of Give First, Give Consistently, Be Crafty, Seize the Present, and Unwrap the Possibility into their unique way of doing business.
This week’s All-Star is Cynthia Chiang, Senior Marketing Manager at Branch!
Learn More About Cynthia Chiang:
Q: Share with us some of your personal interests?
I just love trying new restaurants, cafes, dessert spots, especially abroad. I feel like it’s such a good way to learn about a culture. I also was shocked that I really actually like Pilates, which I picked up during quarantine just to stay active.
Q: What was your first AIM screen name or email address and what was the story behind it?
Oh, so embarrassing. I think it was like BlueBear1132.
There used to be a character or cartoon that was on all the stationeries at this Asian stationary store and I used to be obsessed with stationary and one of the characters was BlueBear.
Q: What song is on repeat right now for you?
It’s called Nothing To You by Zuhair. I kind of like more indie music, like smaller artists. I also like jazz, like I’m very much more into the slower, more depressing songs than the super exciting ones.
Q: As a child, what did you want to be when you grew up?
I wanted to be a dermatologist, because I’ve always just loved like super clear skin. I feel like I got super lucky as a teenager. I didn’t have any acne. So I was like, Oh, I want to do that.
Oh, my gosh, actually I want it to be a cashier. That’s actually my real dream. I begged my mom for cashier toys, I had fake money, all the fake cashiers. My mom didn’t want to buy me the real cashier from Costco, but it was a dream.
Q: What’s your favorite thing about the place where you live? Why and how do you take advantage of it?
So I live in Mountain View California, and it’s just a really nice place to take a walk. All the houses look so beautiful, especially with quarantine. I don’t think I ever appreciated my neighborhood as much as now.
What would be the title of your Memoir?
Q: What you consider yourself to be pretty good at?
I would say I’m pretty good at organization and timekeeping, which comes in handy for work. I feel like I’m able to estimate how long certain projects take. And then I’m generally like an organized person, whether it’s my work, but also with my space and everything. I actually like doing laundry and cleaning up.
Q: What is the best gift you have ever received?
A little cheesy, but I think I would say my two nieces. They’re super fun balls of energy, but I think they also brought our family a lot closer together.
Q: Beach, safari, or forest vacation?
I would say a beach so I could see the sun set and the sunrise every day.
Q: If you could give a piece of advice to your younger self, what would it be?
I would say definitely to stay grateful. Obviously the older I get, you just hear about people going through things and you never know what people are going through and not just what this law stuff. I feel like I was so focused on random things and in the grand scheme of things, it doesn’t matter at all.
And that’s still kind of like what I follow now. It’s like, does this really matter? Am I just focusing it on this moment? And usually it doesn’t matter. So I would say to like, stay grateful and don’t worry about the small stuff like that stuff will always work out. There’s a lot bigger fish to fry.
Q: Would you rather be an olympic gold medalist or win a nobel prize? And why?
I really respect athletes because it takes so much. I mean, I respect people who win Nobel prizes, but it just takes so much determination and discipline and ambition. So I really admire that and I really love that about athletes.
Q: Are you a morning person or a night owl? How do you like to start your day?
I’m definitely a night owl. I get ready very fast in the morning. So I’m able to join meetings at the last minute. But at night I feel like it takes me like 30 minutes to get ready and I usually end up in bed around 1am.
Q: How did you meet your childhood best friend?
I met my childhood best friend on the playground actually in first grade. She was new to the school and I was new to the school. So we thought it would be best if we were just best friends with each other. I still know her today.
Q: If you could live through any event in history, what event would that be? Why would you want to live through that event?
I feel like I would go back to the 1920s.
I feel like that was like such a fun period with the flappers and the jazz scene. If I could see the actual artists, I think I would freak out. Also, the fashion was super fun.
Mary Matton
Mary Matton is the Growth Marketing Manager for Alyce, and is obsessed with all things inbound and demand gen. Outside of work, her #5to9 interests include perfecting her mobile photography, the quest for the perfect iced coffee, and spending time with the people most important to her.