Physical + Digital Gifting
Getting phygital is all about marrying the physical and digital worlds of gifting to create personal bonds with prospects, partners and customers in a relevant, relatable and respectful manner. Below we share our tips and tricks for keeping it personal during the current circumstances.
Featured in Phygital
Turning the virtual show into a personal experience
In this episode, our own Head of Demand Gen, Nina Butler, and Head of Customer Marketing, MK Getler, talk through strategies for keeping that face to face feeling in a digital environment. They showcase how Alyce is shifting our strategy at to keep that personal event experience alive, continuing to meet our goals and tactical ways you can attract, engage, and follow up with your prospects in the immediate future.
Previously on Phygital:
Episode 1
Episode 2
Episode 3
Turning the virtual show into a personal experience
In this episode, our own Head of Demand Gen, Nina Butler, and Head of Customer Marketing, MK Getler, talk through strategies for keeping that face to face feeling in a digital environment. They showcase how Alyce is shifting our strategy at to keep that personal event experience alive, continuing to meet our goals and tactical ways you can attract, engage, and follow up with your prospects in the immediate future.
Don't Make Direct Mail a #DirectFail
In this episode, our Sr Product Marketing Manager, Blake Grubbs, and Brand Content Marketing Manager, Sara Pion, they explore how to stay empathetic and build personal relationships with prospects through direct mail, even with an increasingly remote workforce. Don’t make your Direct Mail a #DirectFail!
Creating Community and Customer Advocacy
In lieu of oversaturated digital marketing (emails, blog posts, social posts) people need human connectivity, today, more than ever. And it’s clear that your customers are the most important connections you have.
Learn how to build a community around your values, how to leverage customer relationships to create even more customers and how to accelerate your “time to trust” through personal bonding.
You've got questions, we have content
TL;DR of the Lets Get Phygital Webinar: Bring The Physical To The Digital World
Last week, our director of demand gen, Nina Butler, and director of customer marketing, MK Getler, put on a webinar we called “Let’s Get Phygital”, where they explored how you can stay personal with your digital events and bring the physical world into the digital world.
The TL;DR of the Creating Community and Customer Connectivity Webinar
Building trust is what marketers and sales reps need to start doing sooner rather than later. By creating relationships with customers, you create a network larger than your own business to provide a trustworthy voice surrounding your brand and product.